First impressions count…
Marketing: the profession in which you learn about the client, the product, the people who make, sell or create the product, the people who purchase, use, want or need the product and then you target those those people through any means available to get the brand or product out there as best you can.
And this is what I do.
But when it came to creating my own business, the client, the product and the people who make, sell or create the product is me. I am the product. I am the client. I am the marketer/business owner. So where did I start? How I would start with any client.
I started to question my style, both personally and professionally. I started to think about what I would like to see if I were to be outsourcing my own marketing.
I started with a simple idea.
My emails to my clients are generally signed off with a quick… a. So from here my business name was born, marketing with a. It’s simple, it describes my services.
My personal style could only be described as ‘classic’ (as described by me anyway). I generally wear black, black and more black, I love elegant simple styling, and from here…my logo, my business card, my branding was born. Created by myself from the ground up, website and all. The idea, the design, the final product. Simple and recognisable. Marketing with a – is built by a.
The business idea? Provide to others, what I would want if I were to need to outsource my business marketing as a small – medium business.
Thinking of starting your own business? Get in contact and see what I can do for you.
a.
